An eight-point first-week triage order, run end to end on a real Google Ads or Meta account, wasted spend shown in figures.
A repeatable eight-point triage order for the first week on any Google Ads or Meta account, demonstrated on a live account end to end.
The file you receive: Eight-point triage checklist and the one-page account memo template. It sits in the learning portal beside the recording.
Frame. You have been handed an account, a target and no context. What do you open first?
The triage order. Eight checks, ranked by how much money each one usually finds.
Teardown part one. Account structure, match types, the search terms report, negatives, placement exclusions.Live
Teardown part two. Budget pacing, bid strategy fit, creative rotation, and the landing page the spend lands on.Live
The account memo. Turning findings into a one-page memo a client will approve in a single reading.
The gap. Triage finds waste. Building an account that scales is sixteen weeks of different work.
Recap and hand to Q&A.
Questions. Collected from the first minute and answered as they arrive, with anything left over answered by email.
Co-founder, aFactor
Technical SEO practitioner and educator. Runs ClickLocal Digital Advertising LLP and teaches SEO in Hindi on YouTube and through four full-length courses at amittiwari.net.
This one ran live on Saturday, 19 September 2026. Pre-registration is closed. The full 90 minute recording and the file that came with it now sit in the aFactor learning portal, and access is free.
The portal is invite only, so there is no public signup form on it. Ask here and we create your account and email you the login link.
Your request reaches us. Nothing to pay and no card is taken.
Your aFactor learning portal account is created and the login link reaches this inbox.
The 90 minute recording, 60 of teaching and 30 of questions from the room, yours to rewatch.
Eight-point triage checklist and the one-page account memo template.
Saturday, 17 October 2026, 10:00 to 11:00 AM IST, live online, free. A task-level answer instead of a headline. Attendees leave knowing which parts of their week are already automatable and which parts have become more valuable because of it.
Reserve a seat →Triage finds waste. Building an account that scales is sixteen weeks of different work.
Digital Acquisition Excellence (PPC) runs this across 16 weeks: Meta Ads and Google Ads campaigns taken apart, built, audited and optimised with AI.
A task-level answer instead of a headline. Attendees leave knowing which parts of their week are already automatable and which parts have become more valuable because of it.
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