Two questions we expect. Bring your own.
- Is it too late to enter marketing in 2026?
- Which single skill would you learn first?
Questions are collected in the chat throughout and ranked by a moderator, so the ones most people asked get answered first.
Free masterclass 02 · Base Module and Learning Paths
What AI takes, and what it now pays more for
A task-level answer instead of a headline. Attendees leave knowing which parts of their week are already automatable and which parts have become more valuable because of it.
What you leave with
One brief, two outputs, and the specific failure point in the generated version.
A task-level answer instead of a headline. Attendees leave knowing which parts of their week are already automatable and which parts have become more valuable because of it.
The file you receive: Task-level automation checklist: 30 common marketing tasks marked automated, assisted or human. It is emailed to everyone who pre-registered, whether or not you could attend live.
Mixed room: students, professionals, founders90 minutesLive demonstration
Reserve a seat →
Minute by minute
60 minutes of teaching, then 30 minutes that are yours.
- 00:00
Frame. The question is not whether marketing jobs survive. It is which tasks inside them moved.
- 05:00
Evidence. What Indian marketing teams have already stopped paying humans to do, from the AI Impact on Jobs research.
- 15:00
Three roles under pressure, three roles in demand. Named, with the task mix that explains each.
- 28:00
Same brief, two ways. One brief run by hand and run through a model side by side, stopping at the point where the model's output would lose a client.Live
- 43:00
The judgment layer. What is left after generation is free, and how an employer tests for it.
- 52:00
The gap. Learning order matters more than tool count. Tools change every quarter; judgment compounds.
- 57:00
Recap and hand to Q&A.
- 60:00
Q&A: open floor. 16 minutes on questions collected in chat, ranked by a moderator, not answered first-come.
- 76:00
Q&A: seeded. 8 minutes on two planted questions that set up the programme.
- 84:00
Close. 6 minutes: cohort dates, what the programme adds, one offer with a stated deadline.
Who is teaching
The presenter.
Amit Tiwari
Co-founder, aFactor
Technical SEO practitioner and educator. Runs ClickLocal Digital Advertising LLP and teaches SEO in Hindi on YouTube and through four full-length courses at amittiwari.net.
Pre-register
Reserve a seat. It costs nothing.
Runs Sunday, 4 October 2026, 7:00 to 8:30 PM IST. Seats on the live call are limited by the platform, and pre-registered names are admitted first. The replay and the takeaway file go to everyone on the list.
What happens next
Four emails, nothing else.
01
Now
A confirmation that your seat is held.
02
The day before
The joining link and the two things to have open when the session starts.
03
One hour before
A reminder, on WhatsApp too if you left a number.
04
Within 48 hours after
The replay and the file: Task-level automation checklist: 30 common marketing tasks marked automated, assisted or human.
Where this session goes next
Base Module and Learning Paths →
The gap, named honestly.
Learning order matters more than tool count. Tools change every quarter; judgment compounds.
The competency model is what a cohort is graded against, and it is not a tool list.
More masterclasses
Full schedule →
Next on the calendar.
Free
Sunday, 20 September 2026
Which of the seven digital marketing roles actually fits you
7:00 to 8:30 PM IST · 90 min
Attendees stop applying for "digital marketing executive" and start applying for one named role, with evidence of where they stand against its competency profile. The room self-assesses live.
Presenter announced with the date
Pre-registration openBase Module and Learning PathsStudents, freshers, career switchers
Free
Sunday, 18 October 2026
Teardown of an ad account you just inherited
7:00 to 8:30 PM IST · 90 min
A repeatable eight-point triage order for the first week on any Google Ads or Meta account, demonstrated on a live account end to end.
With Amit Tiwari
Pre-registration openPerformance Marketing PG2 to 5 years, in-house and agency
Free
Sunday, 1 November 2026
Technical SEO triage when traffic drops
7:00 to 8:30 PM IST · 90 min
A five-rung diagnostic ladder run live on a volunteer's site, ending with a fix order for the next 30 days.
With Amit Tiwari
Pre-registration openSEO Specialist ProgrammeIn-house SEO, agency, site owners